By Jim Verdonik
I'm an attorney with
Ward and Smith PA. I also write a column about business and law for American
Business Journals , have authored multiple books and teach an eLearning course
for entrepreneurs.
You can reach me at JFV@WardandSmith.com.Or you
can check out my eLearning course at www.YouTube.com/eLearnSuccess
or read my newspaper
articles at
This article is one of
14 articles in a series of articles about Deal-Makers called:
LET'S MAKE A DEAL: REGULATING DEAL-MAKERS ON WALL STREET, MAIN
STREET AND IN SILICON VALLEY IN THE CROWDFUNDING ERA
In article (2) of this series of articles,
we discuss that in recent decades the SEC has broadened its interpretation of three
key phrases contained in Section 15 (a) (1) of the Securities Exchange Act of
1934 and in the definition of the term "broker" in Section 3
(a) (4) (A) of the Exchange Act.
The SEC's interpretation of these three key phrases is so
broad that it appears the SEC believes it has discretion to
treat as a broker anyone who is paid for providing any service in connection
with a securities transaction.
The SEC doesn't prosecute everyone who is
paid for services in securities transactions, but by reserving the right to do
so, the SEC is limiting the Access small businesses and young growth companies
have to reasonably priced services by limiting the number of providers.
Section
15(a) (1) of the Securities Exchange Act says:
"It
shall be unlawful for any broker or
dealer . . . to make use of
the mails or any means or instrumentality of interstate commerce to effect any transactions in, or
to induce or attempt to induce the
purchase or sale of, any security . . . unless such broker or dealer is
registered in accordance with subsection (b) of this section."
·
"Effecting transactions" in securities.
·
Being "engaged in the business."
·
"Induce or attempt to induce the purchase
or sale" of a security.
Until
the courts of appeals and the Supreme Court ratify these cases where courts
have disagreed with the SEC's positions, it is too early to say that there is a
bona fide finder's exemption from registration or to define the scope of that
exemption.
These
court cases do reminder us, however, that the SEC does not have unlimited
powers. Congress enacts statutes like
the Exchange Act. The courts interpret
the Exchange Act. The SEC's role is
limited to administering the Exchange Act, issuing rules and prosecuting
violators in the courts.
For
finders and others who become targets of SEC allegations about requirements to
register as a broker, a number of cases show where the weaknesses are in the
SEC's armor.
The
Kramer court also reminded the SEC that the courts retain the power to
interpret the Exchange Act's definition of broker and the registration
provisions of the Exchange Act by reminding the SEC that SEC no-action letters "have
no binding legal authority."
- What does
"being in the business"
mean?
- What does
"effecting transactions"
in securities mean?
In SEC vs.
Hansen 83 Civ. 3692,
1984 WL 2413 (SDNY 1984) and SEC vs. Kramer, 778 F. Supp. 1320 (MD Fla 2011) and Landegger Cohen No. 11-CV-01760-WJM-CBS, 2013 WL 5444052, 6-8 (D. Col.
September 30, 2013), courts applied a multi-part test to determine whether the
alleged broker was really "engaged
in the business" of "effecting
transactions" in securities.
The test includes:
- Whether the alleged broker
is an employee of the issuer.
- Whether the alleged broker
receives commissions as opposed to a salary.
- Whether the alleged broker
is selling (or previously sold) securities of other issuers.
- Whether the alleged broker
is involved in negotiations between the issuer and the investor.
- Whether the alleged broker
makes valuations about the merits of the investment or gives advice.
- Whether the alleged broker is an active rather than a passive finder of investors.
In Landegger,
the Colorado District Court indicated that the two primary factors for
determining whether someone is "in
the business" of "effecting
securities transactions" are:
·
How
often the alleged broker participated in similar transactions.
·
Whether the alleged broker received transaction-based compensation tied to
the success of the transaction.
In SEC V. Bravata,
2009 WL 2245649 (E. D. Mich. 2009), a Michigan District Court indicated:
"The most important factor in whether an individual entity is a broker is
whether there is a regularity of
participation in securities transactions at key points in the chain of distribution." This focus on regularity evidences that the
court believes that occasional transactions do not cause someone to be "in
the business" any more than someone who holds an annual yard sale is in
the retail business.
The Bravata court also
considered other factors, including how aggressively the finder pursues
investors, participation in negotiating investment terms and offering advice or
valuation information. Hard selling may
move you over the line from introducing people to "effecting
transactions."
Courts in the Southern District of New York have focused on
a more basic distinction between finders and brokers:
- Is "in the business"
of introducing people, because introducing people is not the same as
"effecting transactions" in securities any more than introducing
two people who later decide to marry one another is the same as performing
a marriage.
- Is compensated with a success fee, because if you are not "effecting transactions" the success fee is irrelevant.
These New York decisions focus on what the finder did to
help close the deal. By doing this, the courts
are implicitly saying that the Exchange Act's use of the term "effecting transactions" in
securities requires greater involvement in the specific deal than simply
introducing people. If the finder does
not actually "effect
transactions," it does not matter that the finder is "in the
business," or the nature of the compensation or the number of introduced
transactions.
This standard makes sense, because an
issuer usually does not know how many other transactions a finder does. Using an unregistered broker in an offering
can cause an issuer to lose the offering's exemption from registration under
the Securities Act. Therefore, it does
not make sense to punish an issuer for things a finder might do in other offerings
of which the issuer is not aware.
In some statements about why the SEC is
especially concerned about success fees, the SEC has indicated that success
fees create temptation for finders to resort to hard sales tactics to pressure
people into making investments. It is
difficult to equate giving advice to an issuer about deal terms with hard
selling to investors. This again
illustrates the SEC overreaching.
Finders have an economic incentive to have
deals close, but they no real economic incentive to establish the deal terms,
because they are paid the same amount regardless of the deal terms. Finders are usually neutral on deal
terms. Consequently, we should not
assume that finders always participate in establishing deal terms or always do
anything else beyond introducing people and encouraging them to do a deal of
some kind.
Another
factor to consider is what other issues does the case involve? Many finders' cases are litigated together
with allegations of fraud by issuers and/or the finders. The New York cases described above did not
involve allegations by investors that fraud was committed. The issuers were arguing that the finders'
unregistered status was a defense to paying the finders' fee. Section 29(b) of the Exchange Act provided
that any contract made in violation of any provision of the Exchange Act is
void. If an unregistered finder accepts
a fee for activities that require the finder to register as a broker the fee
contract is void.
Where
there are allegations of fraud, a trial about complicated fraud issues may be
avoided by determining that a finder was really an unregistered broker, which
would give investors basically the same rescission rights they would have if
the plaintiffs were able to prove that fraud occurred. Often, its easier for plaintiffs to win
damages by proving that fees were paid to people who should be registered as
brokers than to prove that fraud occurred.
Consequently, the best defense any finder or broker (whether or not registered)
would have is to avoid being involved in transactions where investors may
believe fraud has occurred.
- The
finder is not doing more than introducing the issuer of securities to
investors. That means not advising
the investor to invest and not participating in negotiations between the
investor and the issuer, including not circulating or commenting on term sheets
and not collecting investor signatures and checks.
- If the
finder participates in establishing deal terms, it is as a consultant to
the issuer and communicates only with the issuer, not with investors.
- The
finder only infrequently accepting finder's fees.
- The
finder is not playing a part in any of the key points in the chain of
distribution of securities.
- The
finder does not hold itself out to the public that it is in the business
of raising capital.
- The
finder issues disclaimers to investors that the finder is not providing
investment advice and is not making any recommendation to purchase
securities. These disclaimers
should specifically indicate that the finder's role ended with the
introduction to the business that is raising capital.
- The finder does not hold money or securities of either investors or the issuer.
With respect to compensation, finders are
in a better position if they charge for introductions without regard to whether
the people being introduced actually make investments, but businesses that are
trying to raise capital rarely agree to that, because they cannot afford to pay
fees until they raise money.
Some finders may be able to limit their
activities as described above. But that
is not a viable solution for all finders.
Many finders go beyond what the courts have indicated they are allowed
to do without registering, because:
- Even
most small deal makers have to do at least several transactions per year
to pay their bills.
- Securities
laws are often preoccupied with whether investors are
"sophisticated." But in
many transaction issuers are unsophisticated. This may be their first time trying to
raise capital. Therefore, finders
also often advise unsophisticated issuers about how to interact with
investors, structure deals and communicate with both the issuer and
investors during the course of the transaction.
- And, of
course, some finders actively try to sell deals to investors, which places
them squarely in the middle of activity that requires registration as a
broker.
People who provide multiple services to
issuers or to investors should attempt to separate their activities. For example, charging an hourly fee or a
fixed fee for helping an issuer write a business plan under one contract and charging
a success fee under another contract for introducing investors would be
helpful, especially in situations where an issuer is trying to avoid paying the
finder for advisory services under Section 29 (b) of the Exchange Act, because
the finder was not a registered broker.
Because the SEC disagrees with the court
decisions described above, unregistered finders and the businesses that use
them to raise capital place themselves at risk of spending both time and money
defending against SEC and investor legal actions with no guaranty of success.
We note that Section 201 (c) of the JOBS
Act provides an exemption from registration as a broker under Section 15 (a)
(1) of the JOBS Act for all offerings conducted under Rule 506. While most of the attention has focused on
the parts of Section 201 (c) that relate to Internet based technology
platforms, this exemption has implications for all finders who work with
issuers in Rule 506 offerings. These
implications include the following:
·
Provisions of Section
201 (c) that provide an exemption from registration to people who operate technology
platforms reinforce the concept that introducing issuers and investors does not
by itself require registration as a broker.
·
Provisions of Section
201 (c) that provide an exemption from registration for people who provide
certain due diligence services or standardized investment documents may provide
a safe haven for some finders who do more than introduce investors and issuers.
We discuss Section 201 (c) of the JOBS Act
and the SEC's initial limited views that it prohibits receiving compensation
for these services at length in articles (4), (5) and (6) of this series of articles. We mention Section 201 (c) here only to make
finders aware that it is not limited to Internet based offerings.
We also note that, because Rule 506
offerings pre-empt state registration requirements, an issuer that conducts a
Rule 506 offering does not have to worry about losing a state law exemption
that many states condition on not using an unregistered broker in the
offering. The unregistered finder still
has to deal with state registration issues, but using the unregistered finder
does not automatically cause the issuer to lose a state exemption for the
offering, which has caused some issuers to refuse to deal with unregistered
finders. Securities regulators would,
however, argue that paying fees to unregistered finders are material facts that
should be disclosed to investors. We
discuss state law issues in greater detail in article (14) of this series of
articles.
We see this regulatory principle at work
in the SEC's denial of a no-action request of Brumberg Mackey & Wall (March 2010), because the SEC
took the position that merely accepting transaction based compensation would
trigger the requirement to register.
In Brumberg,
the SEC indicated introducing investors to issuers constitutes
"pre-screening" the investors to determine eligibility to purchase
securities and "pre-selling" the investors on the merits of the
investment, because transaction based fees would
give the finder a strong incentive to "pre-screen" and
"pre-sell.
The SEC's staff is free to try to make its
own life easier by not having to prove what the finder actually did and then
argue these specific actions constitutes effecting transactions, but the courts
have an obligation to interpret the language of the Exchange Act to determine
whether the finder actually takes any action that constitutes "effecting
transactions."
While the courts generally give weight to
how a regulatory agency interprets a statute, when courts suspect that a
regulatory agency is issuing interpretations to make its enforcement job easier
rather than basing interpretations on a statute's language, the courts feel
greater freedom to ignore the regulator's opinions. The courts then interpret the statute
ignoring the regulator's opinions.
Finally, recent court cases may be
influenced by marketplace realities.
Many legitimate businesses use finders, because the market for small
businesses raising money is underserved by registered brokers and most unregistered
finders deliver reasonably satisfactory services. Whenever an issuer hires an unregistered
finder and an investor meets an issuer through a finder, the market is making a
judgment about the value finders offer in the capital raising process compared
to the value registered brokers provide.
The many transactions that utilize unregistered finders give courts a
reason to create a judicial exemption for unregistered finders despite the
SEC's opposition as long as the courts determine the exemption they create is
consistent with the language of the Exchange Act. We'll discuss proposals for a more formal
rule based exemption for finders in articles (8) and (10) of this series of
articles.
In our next article, we'll discuss how the
principles we discussed here apply to the JOBS Act's exemption from
registration under Section 15 (a) (1), which was created for Rule 506
offerings, including offerings that are conducted using Internet based
technology platforms to introduce investors and issuers.
Or you can check out
my eLearning course at www.YouTube.com/eLearnSuccess
or read my newspaper
articles at
No comments:
Post a Comment