By Jim Verdonik
I'm an attorney with Ward and Smith PA. I also write a column about business and law for American Business Journals, have authored multiple books and teach an eLearning course for entrepreneurs. You can reach me at JFV@WardandSmith.com or JimV@eLearnSuccess.com. Or you can check out my eLearning course at www.eLearnSuccess.com or www.YouTube.com/eLearnSuccess or purchase my books at http://www.amazon.com/Jim-Verdonik/e/B0040GUBRW
I started my career as a securities lawyer in a big New York law firm.
What is securities law?Basically, it’s a search for truth.
But it's not like a hunt for pirate treasure.You don't find a map and then dig up a big treasure chest of truth.
The truth is usually more complicated than that.It usually comes in small bits and pieces.
Sometimes pieces of truth are hidden inside of half-truths or even inside of lies.You have to break the pieces apart and separate the truth from everything else.
But just accumulating a big pile of pieces of truth is usually fairly worthless.You have to reassemble the pieces to tell a story people can understand.
Telling the truth story is the interesting part.Of course, people often have different opinions about which part of the truth is more important.
That's why a dozen people telling the same story will tell it differently even though they are all telling the truth.And, of course, people sometimes bend the truth for their own purposes. Even good people are tempted to do that. People easily convince themselves something is true because they want it to be true. My job as a securities lawyer is to bring clients back to reality – to separate desire from fact.
Let's see how we do that in this video, which recreates a counseling session I had with the CEO of a publicly traded company in which we explored the dark caves of untruth before returning to the bright light of the truth.